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Supply Chain Management of Gillette

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Introduction: The Gillette Company is a globally focused consumer products company which seeks competitive advantage in quality & value added personal care & personal use products
Every day, more than one billion people around the world use one or more Gillette products.
From blades and razors to toothbrushes, from alkaline batteries to oral care appliances, Gillette is the worldwide leader in nearly a dozen major consumer product categories.Gillette also holds the Number One position worldwide in selected female grooming products, such as wet shaving products and hair removing devices.
Gillette is also the World Leader in alkaline batteries, toothbrushes and oral care products & small electrical / kitchen appliances
Here's the inside story of a remarkable comeback of Gillette. Not only this after Gillette started with P&G (Proctor & Gamble), bottomline improved phenomenally all across globe. Their Supply chain is till date managed by TNT Worldwide and their major trouble of inventory and logistics is totally under control with impressive cost cutting factor, which eventually leads to their major bottomline appreciation. Gillette is back in the market with a bang and this all happened due to combined efforts of TNT & Gillette.
1. Gillette North America
2. Gillette Latin American
3. Gillette Europe
4. Gillette Asia Pacific
5. AMEE - Africa Middle East & Eastern Europe
AMEE East has India under its operations along with SW Asian countries
(Sri Lanka, Bangladesh, Nepal & Maldives)
6. HQ in London

Number of Pages of Project Report: 68
Package Includes: Project Report
Project Format: Document (.doc)

Table of Contents of Project Report:
1. Gillette at Glance
- Gillette Commercial Operations
- AMEE Group
- History

2. Supply Chain Management (SCM)
- Opportunities enabled by Supply Chain Management
- Supply Chain Management problems
- SCM Activities

3. Restructuring of Supply Chain Management by Gillette
- The Inventory Dilemma
- Gauging the problem
- Exhibit 1: Sample of Benchmark Framework
- Exhibit 2: The Diagnostic Identified 11 key levers
- Exhibit 3: Example of Segmenting Demand
- Exhibit 4: Spotting Inventory Opportunities
- Exhibit 5: All key levers under one management point

4. Key Performance Indicators
5. Global Supply Planning
- Definition
- Need
- Maintenance
- Goals
- Challenge
- Blueprint's purpose
- Blueprint benefits come from five sources

6. Global Supply Chain Management
- Summary of Key Cost Reduction Opportunities
- Summary of Initiatives and Priorities Addressed
- Initiatives requiring significant additional resources

7. Indian Channel Partners
8. Gillette Abbreviations
9. Global Customer Listing
10. Conclusion
11. Bibliography

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