Introduction:
Business of all sizes increasingly looks to other countries both to seek global
opportunities and to keep an eye on global competition. why? Trade barriers
are falling. World trade among countries in goods and services is growing faster
than domestic production. Developing economics in Asia and Eastern Europe are
growing rapidly as sources of production, competition, and sales. Money is flowing
more freely across national borders. Companies seek the best rates for financing
anywhere in the world, and investors look for the best returns anywhere in the
world. Although less of a force for in search of better opportunities. All these
processes represent a trend known as globalization.
Globalization is the worldwide trend of business expanding
beyond their domestic boundaries, Globalization means that
the world is becoming one connected economy in which companies do business and
compete anywhere and with anyone, regardless of national boundaries. In a global
economy, any company from any country can become a competitor in your own backyard.
Consequently, companies can no longer afford the luxury of assuming that success
in their home market equates to long-term profitability- or even survival.
Companies that remain "domestic-only" that is companies that do business
only within their own country-are already falling behind their multinational
competitors. Consider the following observations regarding the world's biggest
companies. Business week recently noted for its Global 1000 rankings.
Since Business Week first launched its raking of the world's most valuable corporation
in 1998, the global economy has been transformed. More countries are open to
international trade and investment than ever before. This year's Global 1000
is a barometer of such change. The ranking show investors clearly valuing global
champions while shunning domestic also-rans. From the U.S. to Europe to Japan,
the companies moving up the ranking are those that have become worldwide names
in technology, manufacturing, and consumer goods. (Symonds et al. 1996).
Fortune recently noted for its Global 500 rankings: "One clear message
that pops out of this year's rankings: Over reliance on home markets is one
of the surest routes to the bottom of the pack" (Clark)
What does this mean to the student of international business? With companies
increasingly looking at global rather than domestic markets, managers of the
next century will have little choice but to be multinational in outlook and
strategies. Consequently, all students of business should have at least a basic
background in multinational management. Simply put, multinational management
is the formulation of strategies and the design of management systems that successfully
take advantage of international opportunities and respond to international threats.
Successful multinational managers are executives with the ability and motivation
to meet and beat challenges of multinational management.
Own project introduces you to the latest information on how managers throughout
the world respond to the challenges of globalization. You will see how businesses,
both large and small, deal with the complexities of national differences in
cultures, economies, and political systems. You will learn how multinational
managers use their under standing of these national differences to formulate
strategies that maximize their companies' success in globalizing industries.
Number of Pages of Project Report: 81
Package Includes: Project Report
Synopsis Available: No
Project Format: Document (.doc)
Table of Contents of Project Report:
1. Introduction
2. The Nature of Multinational Company
3. Defining Multinational Corporation
4. Defining multidimensional presence
5. Control and Performance Evaluation of Multidimensional Companies
6. Objectives of a Control System
7. Host Country's View
8. Domination of MNC's
9. Foreign Collaboration and MNC's
10. Defining Multinational Corporation
11. Challenges and Opportunities Before an MNC
12. Existence and Measurement of Political Risk in Respect of a Nation
13. Choosing the Right Mix
14. International Financial Management
15. Foreign Capital Vs. Foreign Aid
16. Summary and Concluding Remarks
