Introduction
Technology innovation rapidly changes from last decades to in India. The laptop market is expanding rapidly and develop into a one of the most commercial or profitable market in the world. Indian laptop industry have a very large target market and there are more competition between the companies, they are trying to making an innovative product which is according to the customer needs or price range with new technology or according to the different earnings rank of person and these should motive the consumer who use the desktop instead of laptop and today all the laptop companies trying to expand consumer target market by their satisfying service or quality of innovative product. Consequently the competing companies cover all type of people whether its student, or mature persons or worker and business people.
Objectives of the study
1. To understand housing for all scheme
2. To find out the factors determining preference for housing loan provider
3. To understand the gaps in housing for all scheme
Number of Pages of Project Report: 100
Package Includes: Project Report
Project Format: Document (.doc)
Table of Contents of Project Report:
CHAPTER 1 INTRODUCTION
LAPTOP INDUSTRY IN INDIA
Industry Insights
Type Insights
Screen Size Insights
Price Insights
End-Use Insights
Regional Insights
Laptop Market Share Insights
CHAPTER 2 THEORETICAL BACKGROUND
Eight Analysis Types to Identify Market Opportunities
1. Consumer segmentation
2. Purchase situation analysis
3. Direct competition analysis
4. Indirect competition analysis
5. Analysis of complementary products and services
6. Analysis of other industries
7. Foreign markets analysis
8. Environment analysis
Conclusion
1. Research your customers and competition.
2. Get a high-level view of the market.
3. Explore adjacent opportunities.
4. Understand the business environment factors
5. Find the market research you need fast
Market research
CHAPTER 3 INDUSTRY PROFILE
CHAPTER 4 LITERATURE REVIEW
Definition of market potential
Elements included in market potential
1 Target market
2 Demographic
3 Income level
4 Consumer behaviour
5 Competition
6 Economic in term of price of the product
7 Government incentives
8 Ethnicity (Race and Culture)
CHAPTER 5 RESEARCH METHODOLOGY
CHAPTER 6 DATA ANALYSIS
Conclusion & Recommendations
BIBLIOGRAPHY
