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Effectiveness of Online Classified Website on the mind of the Indian Consumer Synopsis with Questionnaire

Rs. 600.00



Introduction:
Online classifieds has its origins in the USA in the 1990s and the time when internet usage had started becoming more popular. The drive behind this emergence was to push back the traditional offline classified which were perceived to be major revenue earner for print publications all over the world.

The online classifieds industry in India is catching up and growing exponentially. Most traditional newspapers now also have online versions and most of the classifieds booked in some way, shape or form also show up in the online space. It is very important to consider that almost 80 percent of the ads placed in big newspapers in Tier 1 and Tier 2 cities will have an online element to them. In this light, the online market is quite significant.
Objectives
To study the competitive scenario of online classified players in India
To study the role of online classified in E commerce industry
To study the impact of online classified on E commerce industry
To study the growth drivers of online classified website
To study the future opportunities of online classifieds

Number of Pages of Synopsis and Questionnaire: 18
Package Includes: Synopsis, Questionnaire
Project Format: Document (.doc)

Table of Contents of Project Report:
1. Need and Significance of the Project
2. Project Objectives
3. Research Objectives
4. Sampling Plan
5. Tool Used
6. Data Collection Method
7. Method of Analysis
8. Scope and Limitation

 


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