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Post Merger Analysis: Are there any Typicalities?

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Introduction: This project takes up the contemporary subject of mergers and acquisitions and dwells in the post-merger phase of the merger process. The basic hypothesis on which this project is based upon is that a merger deal, by itself does not create value. Rather, it is what happens in the post-merger phase that determines the value created by a merger. In other words, the value created by a merger is a function of the post-merger management of the company and the management of the integration process. Thus, the value created by a merger can be boosted if the right management strategy can be adopted.

The objectives of the study are:
1. Present arguments in favour of the idea that mergers indeed carry the potential to create value.
2. Propose a theoretical framework for post-merger analysis that would utilize the pre – merger performance data of a company to determine the potential value created by the merger and compare it with the company’s post merger performance.
3. Present empirical evidence on post-merger challenges and issues.

Number of Pages of Project Report: 86
Package Includes: Project Report
Project Format: Document (.doc)

Table of Contents of Project Report:
List Of Tables
SECTION I
Introduction to the Project
Introduction
Objectives
Methodology

SECTION II
Rationale for Mergers
- Why Mergers & Acquisitions?
Rationale for Mergers in India
Value Creation in Different Types of Mergers
Analysis of the Value Chain in M&A Context

SECTION III
Theories of Merger & Acquisition
Who Gains?
Types Of Mergers
- Horizontal Mergers
- Vertical Mergers
- Conglomerate Mergers
Industry Life Cycle and Mergers
Types Of Synergies
- Operating Synergy
- Financial Synergy
- Differential Efficiency
- Strategic Realignments
- The Q Ratio
- Diversification
- Information
- Winner’s Curse and Hubris
- Agency Problems
- Other Theories

SECTION IV
Framework for Post Merger Analysis
Mergers: A Solution to All Problems
Framework for Post Merger Analysis
Value Created Due To Merger

CASE STUDY-1: THE MITTAL AND ARCELOR MERGER

SECTION V
Valuation of Mergers
Why Valuation of Merger?
CASE STUDY-2: DCF VALUATION OF A MERGER
- Estimating Free Cash Flows
- Estimating the Cost of Capital
- Terminal Value

SECTION VI
Empirical Evidence on M&A
Survey Evidence on M&A Performance
Factors Contributing To M&A Failure
Survey Evidence on the Acquisition Process
Evidence On Post-M&A Integration
Critical Success Factors
Post Merger Troubles
Results Of the Survey
Post Merger Challenges

CASE STUDY: 3- CITIGROUP INC
- Global Consumer
- Global Corporate and Investment Bank
- Asset Management
- Investment Activities
- Merger with Citicorp
- Merger with Salomon
- Results of Operations
- Restructuring Charges and Merger-Related Costs
- Analysis
- Market Reaction
- Benefits of the Merger
- Post-Merger Issue and Challenges

SECTION VII
Alternatives to Mergers and Acquisitions
Joint Ventures
Franchising
Technology and Merchandise Licensing
- Technology Licensing
- Merchandise and Character Licensing
Distributorships and Dealerships

SECTION VII
Conclusion
Scope For Further Study

SECTION IX
- Merger Terminology
- Short Hand Valuation Ratios Used in M&A

Analysis
Bibliography


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