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Employee Motivation at Air India

Rs. 2,500.00

Motivation is a theoretical construct used to explain behavior. It represents the reasons for people's actions, desires, and needs. Motivation can also be defined as one's direction to behavior, or what causes a person to want to repeat a behavior and vice versa. A motive is what prompts the person to act in a certain way, or at least develop an inclination for specific behavior.
Motivation is literally the desire to do things. It's the difference between waking up before dawn to pound the pavement and lazing around the house all day. Its the crucial element in setting and attaining goals and research shows you can influence your own levels of motivation and self control.

Even though the research topic is fairly comprehensible and the nature of the chosen business is precise, still the problem is to some point ordinary in all other business as they are related with working place and employees. Thus enough literature concerning motivation has been gathered in this chapter as it is the significant facts in market that is powerfully important for organisations. Further more the gathered stuffs involving the associated theories is including articles, books, electronic journals and web resources. Motivation as mixture of wishes or desires and ideas which forces persons to do responsibility on the other hand, it is the result of supports or encouragements and incentives.

Objectives of the study:
1. To understand the concept of employee motivation
2. To review the existing employee motivation
3. To review the process of establishing a comprehensive motivation system
4. To provide with recommendations

Number of Pages of Project Report: 60
Package Includes: Project Report
Project Format: Document (.doc)

Table of Contents of Project Report:
CHAPTER 1 Introduction
CHAPTER 2 Theoretical Background
1. Maslows Need Hierarchy Theory:
2. Herzbergs Motivation Hygiene Theory:
3. McClellands Need Theory:
4. McGregors Participation Theory:
5. Urwicks Theory Z
6. Argyriss Theory
7. Vrooms Expectancy Theory
8. Porter and Lawlers Expectancy Theory
Role of motivation in any learning process
How to enhance motivation
CHAPTER 3 Literature Review
Dimensions of motivation
Monetary incentives
Job transfer
Job satisfaction
Working conditions
Job security
Social opportunities
CHAPTER 4 Research Methodology
Objectives of the study
Type of Research Method
The Sample
Data collection
Data Analysis method
CHAPTER 5 Data Analysis
CHAPTER 6 Findings
CHAPTER 7 Recommendations


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